Despite the fact that Ireland is home to many of the big internet companies such Ebay and Google, many of our domestic small and medium enterprises are lacking an online presence. A large proportion of potential business is being lost to international and UK retailers. (More here) According to a digital scorecard issued by the
Now that we know why retailers should engage in social media (click here for more), where do we start and which social media platforms are most suitable for retailers? Facebook is a great place to engage with existing customers and offer sales and promotions. With a billion people using Facebook worldwide the potential of this
Why should retailers engage in social media? If retailers are able to connect with consumers on social media they increase their visibility with an audience that’s already inclined to buy their products. Using social media can help retailers build brand awareness and extend the amount of time potential customers spend interacting, browsing and considering a

Leadership Course To Start Soon!

There are still spaces available for our Leadership Course in Managerial Behaviour & Effectiveness which is due to commence on Tuesday 10th May. This certified Level 7 course is aimed at all levels of managers who are responsible for managing individuals or teams on a daily basis. It will be delivered over 2 x 2
The UK will hold a referendum on June 23 to decide if it will stay in or leave the European Union. At present the debate is a close one with just over half at present favouring a ‘stay’ vote. So what would it mean for the Irish Retail Sector if Britain were to withdraw from